THE INFLUENCE OF ORGANIZATIONAL CULTURE ON EMPLOYEE PERFORMANCE IN THE FINANCE DIRECTORATE OF THE TVRI PUBLIC BROADCASTING INSTITUTION JAKARTA
Keywords:
Organizational Culture, Employee, PerformanceAbstract
This study has the uniqueness of examining the influence of organizational culture on employee performance specifically at the Finance Directorate of LPP TVRI Jakarta, a study that has not been widely conducted in public broadcasting institutions. The purpose of this study is to analyze the extent to which organizational culture is able to influence employee performance in an effort to support the operational effectiveness of the institution. The method used is a quantitative approach with an associative research type. The research sample amounted to 30 employees from a population of 100 people, selected through a specific sampling technique. Data were collected using a questionnaire and processed with the help of SPSS version 25 through validity tests, reliability, simple linear regression analysis, t-test, F-test, and coefficient of determination. Empirical results show that organizational culture has a positive and significant effect on employee performance, with a significance value of 0.000 (<0.05) and a regression coefficient of 0.817. The Adjusted R² value of 64.8% indicates that organizational culture contributes significantly to variations in employee performance. The implications of this study emphasize that strengthening a positive, consistent, and productive organizational culture needs to be a managerial priority to improve employee performance and work effectiveness at the Finance Directorate of LPP TVRI Jakarta.
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